2016-17 Catalog

Agricultural Communications


ACOM 1110. Introduction to Agricultural Communication. 1 Credit Hour (Lecture: 1 Hour, Lab: 0 Hours).

This course introduces core competencies and concepts of agricultural communication. Additionally, the course provides an overview of current topics in agricultural communication and highlights the diverse career opportunities of this discipline.

ACOM 4086. Problems in Agricultural Communications. 1-4 Credit Hours (Lecture: 1-4 Hours, Lab: 0 Hours).

Individualized study of current topics in student's major concentration of study or supporting discipline. Specific content and credit dependent upon students' interest, needs, and depth of study. Maximum undergraduate credit, four semester hours. Prerequisite: Senior classification and advanced approval by academic advisor.

ACOM 4305. Publication Development in Agricultural Communication. 3 Credit Hours (Lecture: 3 Hours, Lab: 0 Hours).

This course provides directed experience in the development of a commercial agricultural publication. Students will master public relations writing style, interviewing and photography skills, and sponsorship sales techniques in an agricultural context. Prerequisite: completion of COMM 2311 with a grade of 'C' or better and senior classification.

ACOM 4320. Advanced Technology in Agricultural Communication. 3 Credit Hours (Lecture: 3 Hours, Lab: 0 Hours).

A survey of various topics, trends, technologies, and best practices in the field of Agricultural Communication. Students will work both independently and in teams to apply critical thinking and creative problem solving skills to address real-world challenges.

ACOM 4350. Electronic Field Production for Agricultural Communications. 3 Credit Hours (Lecture: 2 Hours, Lab: 2 Hours).

This course provides directed experience in agricultural television field production and electronic news gathering. Students will master video production skills such as script writing, storyboarding, camera operation, and video editing in an agricultural setting. Prerequisites: COMM 3308 - Digital Video Production.

ACOM 4390. Special Topics. 3 Credit Hours (Lecture: 3 Hours, Lab: 0 Hours).

Selected topics in Agricultural Communications. May be repeated for credit when topics vary. Prerequisite: Senior classification or approval of department head.

ACOM 4684. Internship. 6 Credit Hours (Lecture: 0 Hours, Lab: 16 Hours).

Pre-approved and supervised work experience in an administrative systems-related position with a public or private business organization. May be repeated for a total of 6 hours credit. Prerequisites: Junior classification and approval of department head. Field experience fee $50.